Objective is to identify characteristics of ideal transportation system as conceived by consumer; results are based on sample survey (550 individual interviews) in Baltimore metropolitan area and selected adjacent rural areas; study is based on individual consumer attitudes and motivation rather than on consumer travel performance (basis of outside diameter and other travel mode analyses); it also measures relative importance of influencing modal choice in scalar terms.


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    Title :

    Consumer preference in transportation


    Additional title:

    Nat Research Council -- Highway Research Board -- Research Rec


    Contributors:
    Hille, S.J. (author) / Martin, T.K. (author)


    Publication date :

    1967


    Size :

    8 pages


    Type of media :

    Article (Journal)


    Type of material :

    Print


    Language :

    English


    Keywords :


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