Features - AIRLINE MARKETING - Playing your cards right - Alliances are turning their frequent flier programmes into powerful loyalty tools and non-aligned carriers risk being left behind
Airline business ; 15 , 8
1999
Article (Journal)
English
MARKETING: EARNING WORLDWLDE LOYALTY. Non-U.S. carriers are getting on the frequent-flier bandwagon.
Online Contents | 1993
|Frequent-flier plan hits Asia - Competition rising from U.S., European carriers
Online Contents | 1993