Documentation is submitted in support of claims (1) that the LTD is over 600% quieter; (2) that the LTD is quieter than some of the world's most expensive cars; (3) that a survey showed that the car with the best frequency of repair record was Maverick; (4) that the Maverick Grabber V-8 is low on insurance rates and low on service costs; (5) that the passenger compartment of a Ford Galaxie is protected from road shock and vibrations and that bumps are smoothed over; and (6) that (a) Pinto needs half the oil changes and one-sixth the chassis lubes of the leading import, (b) Pinto has averaged over 25 miles per gallon in simulated city and suburban driving, and (c) Ford paint finish never needs waxing. No determination was made by the FTC respecting this documentation. (Author)


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    Title :

    FTC Advertising Substantiation Program-Autos. Documentation of Ford Motor Company


    Publication date :

    1971


    Size :

    241 pages


    Type of media :

    Report


    Type of material :

    No indication


    Language :

    English