July n 1 p 19-23: Necessity of airports possessing following: field facilities, hangar and storage facilities; refueling facilities; location and convenience; utilities; safety feature; concessions; operation 24 hours a day; good will and cooperation; flying schools, sales agencies, etc.; value of advertising. Aug. n 2 p 22 + 40 + 44 and 47: System of recommendation to other airports brings good will and business from other ports; problem is to attract public and hold its interest.


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    Title :

    Sales and advertising pertinent management factors


    Additional title:

    Airports


    Contributors:
    Craig, R.F. (author)

    Published in:

    Airports ; 5 , n 1-2


    Publication date :

    1930


    Type of media :

    Article (Journal)


    Type of material :

    Print


    Language :

    English


    Keywords :


    Advertising Sales

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