July n 1 p 19-23: Necessity of airports possessing following: field facilities, hangar and storage facilities; refueling facilities; location and convenience; utilities; safety feature; concessions; operation 24 hours a day; good will and cooperation; flying schools, sales agencies, etc.; value of advertising. Aug. n 2 p 22 + 40 + 44 and 47: System of recommendation to other airports brings good will and business from other ports; problem is to attract public and hold its interest.
Sales and advertising pertinent management factors
Airports
Airports ; 5 , n 1-2
1930
Aufsatz (Zeitschrift)
Englisch
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