This paper analyzes the situation of railway freight express transportation (FED), and discusses the mechanism of railway FET marketing, and the identification and creation of FET market with many examples of railway transport marketing. At last the strategies and measures of FET marketing operation have been brought forward to enhance and enlarge the quotient of FET market for railway.


    Access

    Check access

    Check availability in my library

    Order at Subito €


    Export, share and cite



    Title :

    Strengthening Marketing Operation and Enlarging the Quotient of Freight Express Transportation Market for Railway


    Contributors:
    Zhong, Yan (author) / Zhang, Qi (author)

    Conference:

    Second International Conference on Transportation and Traffic Studies (ICTTS ) ; 2000 ; Beijing, China



    Publication date :

    2000-07-12




    Type of media :

    Conference paper


    Type of material :

    Electronic Resource


    Language :

    English




    Strengthening Marketing Operation and Enlarging the Quotient of Freight Express Transportation Market for Railway

    Zhong, Y. / Zhang, Q. / American Society of Civil Engineers et al. | British Library Conference Proceedings | 2000


    Express Freight Transportation of Railway in China

    Li, J. / Shen, Y. / Li, Y. et al. | British Library Conference Proceedings | 2000



    Express Freight Transportation of Railway in China

    Li, Jianwen / Shen, yue / Li, yanlai et al. | ASCE | 2000