This research aims to study the moderating effects of cruise passengers’ gender, age, education, and prior experiences on a Mediterranean port of call destination image formation and the influence that image and passenger satisfaction has on future behavioural intentions. The partial least squares technique is applied to test the hypotheses developed with a sample of 492 cruise passengers. Our findings show that (1) gender, age, education, and experience have a moderating influence on the image of ports of call, on cruise passengers’ satisfaction, and on future behavioural intentions derived from cruise passengers’ satisfaction; (2) prior experience has a moderating influence on the image formation of ports of call.


    Access

    Check access

    Check availability in my library

    Order at Subito €


    Export, share and cite



    Title :

    The moderating effect of personal and situational characteristics in behavioural factors affecting ports of call


    Contributors:

    Published in:

    Current Issues in Tourism ; 22 , 2 ; 133-141


    Publication date :

    2019-01-20


    Size :

    9 pages




    Type of media :

    Article (Journal)


    Type of material :

    Electronic Resource


    Language :

    English




    Situational Factors Affecting Judgments of Future Performance

    Henry, Rebecca A. | Online Contents | 1993


    Some behavioural factors affecting astronauts

    Francis, R.D. | Engineering Index Backfile | 1965


    Behavioural Factors Affecting the Intention to Cycle

    Forward, S. | British Library Conference Proceedings | 1999