At present, academic research in the area of Connected Services is scarce (Holtbrügge, Holzmüller, and von Wangenheim 2007) and does not exist at all in the automotive context. This makes an initial explorative research stage indispensable in order to both qualify the adaptation of existing methods and outcomes, and also to justify the need to create new concepts. The exploratory, qualitative research is mainly founded on the pillars of expert interviews and call listening in customer interaction center.
Experiencing Connected Services in the automotive industry
2009-01-01
29 pages
Article/Chapter (Book)
Electronic Resource
English
Next-Gen Business Models for the Automotive Industry for Connected Cars and Services
British Library Conference Proceedings | 2018
|Next-Gen Business Models for the Automotive Industry for Connected Cars and Services
SAE Technical Papers | 2018
|Business models for connected vehicles - new business opportunities for the automotive industry
Automotive engineering | 2016
|British Library Conference Proceedings | 2012
|