The basis of successful innovation consists of the ability to act, legitimation and productive applicationApplications. Being successful requires assertiveness and marketing skills—especially in organisational networks and in the internal competition of established companies. For innovative mobility concepts such as autonomous drivingDriving, autonomous, for example, newcomers and suppliersSuppliers to the automotive industry are increasingly distinguishing themselves. Those who believe in innovation set off, regardless of whether their own position is called into question or not. Among the pioneers are the Styrian region in Austria with Alp.Lab, the ENTOURAGEENTOURAGE research project, and SAPSAP® with its decision to promote sustainable mobility beyond company boundaries.


    Access

    Check access

    Check availability in my library

    Order at Subito €


    Export, share and cite



    Title :

    Innovative on the Road: Who Invents and Who Follows?


    Contributors:


    Publication date :

    2024-07-16


    Size :

    6 pages




    Type of media :

    Article/Chapter (Book)


    Type of material :

    Electronic Resource


    Language :

    English