Introduction -- The airport marketing environment -- The market for airport services -- Airport marketing research -- Airport marketing planning -- The airport product -- Airport pricing -- Promotion of airports -- Airport distribution
Airport marketing
2013
XVII, 225 S. , 25 cm
Book
English
DDC: | 387.7360688 / 387.7/360688 | |
RVK: | QR 840 | |
BKL: | 55.88 / 85.40 |
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