This paper examines the nature of needs and how one goes about recognizing them. In the process, the role of perception is discussed, various needfinding strategies are described, and difficulties associated with the needfinding process are identified. Finally, observations are made about how the needfinding activity might bs structured within the corporate arena.


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    Title :

    Perceiving Needs


    Additional title:

    Sae Technical Papers


    Contributors:

    Conference:

    SAE Future Transportation Technology Conference and Exposition ; 1987



    Publication date :

    1987-08-01




    Type of media :

    Conference paper


    Type of material :

    Print


    Language :

    English




    Perceiving needs

    Faste,R.A. / Staford Univ.,US | Automotive engineering | 1987


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