The automotive OEM parts supply business continues to be a competitive environment. Expectations are reaching new levels as down-scaled customer OEMs find it profitable to consolidate their purchases with suppliers who can support their need for “concept-to-customer” design and engineering support. The supplier is expected to provide a functional, cost-effective part acceptable to consumers within the design and budget parameters set by the manufacturer.For this reason a consumer research project was commissioned for auto air conditioning outlets. This paper describes the process and results of this study.


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    Title :

    Air Conditioning Outlet Consumer Study Results


    Additional title:

    Sae Technical Papers


    Contributors:

    Conference:

    International Congress & Exposition ; 1995



    Publication date :

    1995-02-01




    Type of media :

    Conference paper


    Type of material :

    Print


    Language :

    English




    Air conditioning outlet consumer study results

    Sudak,J. / Hodapp,T. / Manchester Plastics,US | Automotive engineering | 1995


    Air Conditioning Outlet Consumer Study Results

    Sudak, J. / Hodapp, T. / SAE | British Library Conference Proceedings | 1995


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