In the near future, GM will introduce a new product to the marketplace. The vehicle is a full-size, four-door utility vehicle based on its current C/K full-size truck product line. This new vehicle is smaller than the current Suburban and does not provide room for a third seat. It is expected that this utility will supplement the small truck four-door utility and create a new market niche with its unique size and features. The process used to design, develop and validate the new product in an aggressive 93-week time frame, is the subject of this paper.


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    Title :

    A Fast-to-Market Process for a Full-Size, Four-Door, Sport Utility Vehicle


    Additional title:

    Sae Technical Papers


    Contributors:

    Conference:

    International Truck & Bus Meeting & Exposition ; 1994



    Publication date :

    1994-11-01




    Type of media :

    Conference paper


    Type of material :

    Print


    Language :

    English




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