Abstract Fundamental changes are continuing in the carsharing industry and the rapid diffusion of free-floating carsharing is one of them. The increased size of the operators and the more frequent occurrence of direct competition among them will likely make carsharing pricing a more important issue. The problem of how carsharing demand varies with different pricing strategies is the subject of this paper. An urban-scale and activity-based state-of-the-art multi-agent modelling framework was employed to evaluate alternative pricing strategies. Based on this analysis, findings suggest that pricing strategies may induce structural changes in the spatial and journey-purpose profiles of carsharing usage, and, in addition, impact aggregate demand levels and how they are distributed diurnally. The metropolitan area of Zurich, Switzerland was used as case study.


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    Title :

    Modelling the effect of different pricing schemes on free-floating carsharing travel demand: a test case for Zurich, Switzerland


    Contributors:

    Published in:

    Publication date :

    2015




    Type of media :

    Article (Journal)


    Type of material :

    Print


    Language :

    English



    Classification :

    BKL:    55.80 Verkehrswesen, Transportwesen: Allgemeines / 74.75 Verkehrsplanung, Verkehrspolitik
    Local classification TIB:    535/7000






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