Abstract In a survey of 1,402 current and potential cyclists in Metro Vancouver, 73 motivators and deterrents of cycling were evaluated. The top motivators, consistent among regular, frequent, occasional and potential cyclists, were: routes away from traffic noise and pollution; routes with beautiful scenery; and paths separated from traffic. In factor analysis, the 73 survey items were grouped into 15 factors. The following factors had the most influence on likelihood of cycling: safety; ease of cycling; weather conditions; route conditions; and interactions with motor vehicles. These results indicate the importance of the location and design of bicycle routes to promote cycling.
Motivators and deterrents of bicycling: comparing influences on decisions to ride
Transportation ; 38 , 1
2010
Article (Journal)
English
Motivators and deterrents of bicycling: comparing influences on decisions to ride
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