This report describes the impacts of instituting a peak-period parking surcharge along with introducing a park-ride shuttle bus system in Madison, Wisconsin. The objective of the demonstration, which was funded through the UMTA Service & Methods Demonstration Program, was to improve the utilization of parking spaces in the downtown area by discouraging individuals from making commuter trips to the CBD by automobiles, thereby increasing the availability of parking spaces for midday shopping and personal business trips. A complementary shuttle bus system serving three fringe-area parking lots was also introduced in order to make transit use more attractive to commuters. The institution of the $1.00 parking surcharge resulted in a significant (40 percent) decrease in the number of spaces occupied at the four surcharge facilities during the morning peak period. It is estimated that the peak-period surcharge program increased parking revenues by between $6,000 and $10,000 per month.


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    Title :

    Madison Peak-Period Parking Pricing Demonstration Project


    Publication date :

    1984


    Size :

    163 pages


    Type of media :

    Report


    Type of material :

    No indication


    Language :

    English




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