Current practice during the design of traffic assignment models is to assume that drivers' choice of route in a given network will be optimal, based on the minimization of either journey time, travel distance or generalized cost. The aim of this survey is to establish the factors which drivers take into account when choosing a route, as in practice, drivers' decisions may be affected by various factors such as the journey purpose, their familiarity with the area, the length of the journey and their use of road maps and signposts.


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    Title :

    Drivers' Route Choice Project Pilot Study


    Contributors:

    Publication date :

    1979


    Size :

    53 pages


    Type of media :

    Report


    Type of material :

    No indication


    Language :

    English




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