The idea of supply chain management (SCM) is a newly developed theory of management nowadays. But when the demand information is passed on along the supply chain we can see a phenomenon that the fluctuation of the demand information becomes larger and larger, which is called "bullwhip effect". "Bullwhip effect" may have much negative impact. A few measures are introduced to weaken the impact in this paper. We also explain a strategic alliance between the retailer and the supplier and the main forms of the alliance. Furthermore, a compare between the centralized control strategy of the multistage system and the traditional strategy is made to show the advantages of the former.
The bullwhip effect in the supply chain and the corresponding solution
2003-01-01
320592 byte
Conference paper
Electronic Resource
English
The Bullwhip Effect in The Supply Chain and The Corresponding Solution
British Library Conference Proceedings | 2003
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