The present invention avoids reckless advertisement output of an autonomous vehicle and transforms and outputs an advertisement image so as to obtain harmony with a surrounding landscape, so that it is possible to implement an advertisement system which obtains an aesthetic sense of unity with a surrounding environment. According to an aspect of the present invention, a landscape harmony advertising system for the autonomous vehicle includes: an environment server which transmits environment information to the autonomous vehicle; an advertisement server which transmits advertisement information to the autonomous vehicle; and the autonomous vehicle in which a background image is output according to the environment information, and the advertisement information is changed according to the properties of the background image and then output on the background image.

    본 발명은 자율주행 차량의 무분별한 광고 출력을 지양하고 주위 경관과 조화를 얻도록 광고 이미지를 변형하여 출력하므로 주위 환경과의 심미적 통일감을 얻는 광고 시스템을 구현할 수 있다. 본 발명의 일 측면에 따른 자율주행 차량의 경관 조화 광고 시스템은환경 정보를 자율주행 차량에 송신하는 환경서버, 광고 정보를 자율주행 차량에 송신하는 광고서버, 및 환경 정보에 따라 백그라운드 이미지가 출력되고, 광고 정보가 상기 백그라운드 이미지의 속성에 따라 변경된 후 상기 백그라운드 이미지 상에 출력되는 자율주행 차량을 포함한다.


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    Title :

    LANDSCAPE HARMONY ADVERTISING SYSTEM FOR SELF DRIVING CARS


    Additional title:

    자율주행 차량의 경관 조화 광고 시스템


    Contributors:
    JEON YEEUN (author) / PARK SOHYEON (author) / YOO HYEONGSEON (author) / PARK SOO JO (author)

    Publication date :

    2021-08-06


    Type of media :

    Patent


    Type of material :

    Electronic Resource


    Language :

    Korean


    Classification :

    IPC:    B60W CONJOINT CONTROL OF VEHICLE SUB-UNITS OF DIFFERENT TYPE OR DIFFERENT FUNCTION , Gemeinsame Steuerung oder Regelung von Fahrzeug-Unteraggregaten verschiedenen Typs oder verschiedener Funktion / G06Q Datenverarbeitungssysteme oder -verfahren, besonders angepasst an verwaltungstechnische, geschäftliche, finanzielle oder betriebswirtschaftliche Zwecke, sowie an geschäftsbezogene Überwachungs- oder Voraussagezwecke , DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES / G09F DISPLAYING , Anzeigewesen / B60R Fahrzeuge, Fahrzeugausstattung oder Fahrzeugteile, soweit nicht anderweitig vorgesehen , VEHICLES, VEHICLE FITTINGS, OR VEHICLE PARTS, NOT OTHERWISE PROVIDED FOR



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