Airplane manufacturers' attitude toward their market is discussed; selling methods of Lockheed Aircraft Co. are outlined; company considers there is almost unlimited market for their type of planes (single-engined 5- to 7-passenger cabin monoplanes); details of Lockheed Executive plane for business men; comfort, utility, and serviceability discussed; safety no longer considered as logical sales point.


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    Title :

    Sales factors in the cabin plane market


    Additional title:

    Aviation


    Contributors:
    Breder, S. (author)

    Published in:

    Aviation ; 27 , n 3 ; p 166-169


    Publication date :

    1929


    Size :

    4 pages


    Remarks:

    4 Figs.


    Type of media :

    Article (Journal)


    Type of material :

    Print


    Language :

    English




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