Some interesting experiences of electric railways in use of radio which indicate that new medium has definite place in advertising program; safety program; goodwill publicity; directing advertising appeal; competing with broadcasting chains.


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    Title :

    Shall we use radio?


    Additional title:

    Elec. Traction


    Published in:

    Publication date :

    1928


    Size :

    3 pages


    Remarks:

    6 Figs.


    Type of media :

    Article (Journal)


    Type of material :

    Print


    Language :

    English




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