To fill new trains, railroads will employ varied and aggressive promotion techniques, including advertising, "package" tours, credit plans, and other inducements.


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    Title :

    Buyer's market to test sales methods


    Additional title:

    Ry Age


    Published in:

    Railway Age ; 123 , n 20


    Publication date :

    1947


    Size :

    3 pages


    Type of media :

    Article (Journal)


    Type of material :

    Print


    Language :

    English




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