Product diversity and proliferation as a new model of competing in the motor car
Produktdifferenzierung und Ausweitung der Produktpalette als ein neues Modell zur Erhoehung der Konkurrenzfaehigkeit in der Automobilindustrie.
1989
4 pages
IAVD-Pap.; 1989;IAVD-Congress on Vehicle Design and Components, Global Automotive Competitiveness
Miscellaneous
English
Competing through expansion and diversity
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