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    Title :

    Influence of Channel Synergy and Channel Conflict on Channel Performance in Omni-Channel Retailing


    Contributors:
    Ke, Ling (author) / Yang, Weiting (author) / Wang, Zongjing (author) / Li, Yulin (author) / Zhang, Xuefang (author)

    Conference:

    ICMIR ; 2020 ; Online



    Publication date :

    2021



    Type of media :

    Conference paper


    Type of material :

    Print


    Language :

    English




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