This paper examines the effect of passenger characteristics and terminal layout on airport retail revenue using an agent-based simulation approach. Simulation results show that passenger mix (that is, the mix of shopper types according to a typology of airport shoppers) has a profound effect on airport retail revenue; the larger the number of ‘shopping lovers’ there are among passengers, the higher the airport retail revenue. Results also reveal that group travel can lead to negative effects on retail in certain terminal layouts, and that the amount of free dwell time that a passenger has can affect spending due to less retail engagement. This paper shows a combined effect of passenger characteristics and terminal layout on airport retail revenue, and discusses the implications of these results for future airport terminal design that aims to maximise retail potential.


    Zugriff

    Zugriff prüfen

    Verfügbarkeit in meiner Bibliothek prüfen

    Bestellung bei Subito €


    Exportieren, teilen und zitieren



    Titel :

    Effects of passenger characteristics and terminal layout on airport retail revenue: an agent-based simulation approach


    Beteiligte:
    Wu, Cheng-Lung (Autor:in) / Chen, Yimeng (Autor:in)

    Erschienen in:

    Erscheinungsdatum :

    17.02.2019


    Format / Umfang :

    20 pages




    Medientyp :

    Aufsatz (Zeitschrift)


    Format :

    Elektronische Ressource


    Sprache :

    Englisch




    Determinants of airport retail revenue: a review of literature

    Chen, Yimeng / Wu, Cheng-Lung / Koo, Tay T.R. et al. | Taylor & Francis Verlag | 2020


    Analysis and simulation of passenger flows in an airport terminal

    Gatersleben, M.R. / Van der Weij, S.W. | Tema Archiv | 1999



    Pan American passenger terminal at Idlewild airport

    Prokosch, W. | Engineering Index Backfile | 1963


    Investigating Airport Passenger Characteristics through ANOVA

    Setti, J. R. / Hutchinson, B. / Canadian Society for Civil Engineering | British Library Conference Proceedings | 1994