This paper analyzes the factors that affect the choice of school buses in Dhaka, Bangladesh, the 11th largest city in the world. A multinomial logit mode choice model for school trips was developed with stated preference (SP) surveys of parents of students from a premier school zone. The design of the SP survey was challenging in several aspects, including the lack of background data on school traffic, the wide range of motorized and nonmotorized modes available for school trips, and the substantial heterogeneity in the levels of service of the various modes. A focus group was therefore conducted first, and the preliminary information was used to design the final SP survey, a paper survey based on fractional factorial design. The results show that for school buses, there are strong cost and time sensitivities as well as a significant preference for increased comfort levels. Significant market segmentation also exists for households that have high incomes, mothers who do not work outside the home, or both. The results are expected to help the Dhaka Transport Coordination Board formulate policies pertaining to school buses. The findings can also be useful for other developing countries, especially those in Asia, which share similar socioeconomic patterns.


    Access

    Download

    Check availability in my library

    Order at Subito €


    Export, share and cite



    Title :

    Modeling Preference for School Bus Service in Dhaka, Bangladesh


    Subtitle :

    Stated Preference Approach


    Additional title:

    Transportation Research Record


    Contributors:


    Publication date :

    2011-01-01




    Type of media :

    Article (Journal)


    Type of material :

    Electronic Resource


    Language :

    English





    Modeling Departure Time Choice of Car Commuters in Dhaka, Bangladesh

    Zannat, Khatun / Choudhury, Charisma Farheen / Hess, Stephane | Transportation Research Record | 2021

    Free access

    Analysis of Traffic Injury Severity in Dhaka, Bangladesh

    Kamruzzaman, M. / Haque, M. Mazharul / Washington, Simon | Transportation Research Record | 2014


    Rickshaw Use and Social Impacts in Dhaka, Bangladesh

    Hossain, Maruf | Online Contents | 2011