We formalize one aspect of reliability in the context of Mobility-on-Demand (MoD) systems by acknowledging the uncertainty in the pick-up time of these services. This study answers two key questions: i) how the difference between the stated and actual pick-up times affect the propensity of a passenger to choose an MoD service? ii) how an MoD service provider can leverage this information to increase its ridership? We conduct a discrete choice experiment in New York to answer the former question and adopt a micro-simulation-based optimization method to answer the latter question. In our experiments, the ridership of an MoD service could be increased by up to 10% via displaying the predicted wait time strategically.
Impact of discerning reliability preferences of riders on the demand for mobility-on-demand services
Transportation Letters ; 12 , 10 ; 677-681
2020-11-25
5 pages
Article (Journal)
Electronic Resource
English
Performance Comparison of Supply–Demand Matching Policies for On-Demand Mobility Services
Transportation Research Record | 2021
|Forecasting Demand for On Demand Mobility
AIAA | 2017
|Mobile on-demand services for mobility and traffic
IEEE | 2003
|Mobile On-Demand Services for Mobility and Traffic
British Library Conference Proceedings | 2003
|