Abstract Recently, low-cost airline (LCA) companies have become more attractive. However, emerging digital technologies have transformed the passengers’ profiles. Digital competency has become a crucial matter to capture digital passenger expectations. Hence, the purpose of the study is to introduce a new digital competency evaluation (DCE) model. The proposed model comprises technology transformation & implementation, and also transformation & adaptation management dimensions, with ten criteria and thirty sub-criteria. Criteria weights are calculated using the IVIF AHP method. The results show that the most significant dimension is transformation and adaptation management. The most digitally competent airline is selected through the IVIF VIKOR method. A case study concerning the LCAs is conducted in Turkey to verify the validity of the proposed model.

    Highlights A new digital competency evaluation (DCE) model is proposed for air transportation. IVIF AHP method is used to determine the importance weights of the criteria and IVIF VIKOR method is used to select the most digitally competent low-cost airline. A case study is conducted to validate the proposed model in the Turkish aviation industry. The study is the first one to suggest the DCE model to the best of our knowledge. The study is the first one to analyze the DC of low-cost airlines using integrated IVIF MCDM methodology.


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    Title :

    Digital competency evaluation of low-cost airlines using an integrated IVIF AHP and IVIF VIKOR methodology


    Contributors:


    Publication date :

    2020-12-04




    Type of media :

    Article (Journal)


    Type of material :

    Electronic Resource


    Language :

    English