In recent decades cities have applied a number of policy measures aimed at reducing car use and increasing public transportation (PT) patronage. Persuasive strategies to change mobility behavior present notable limitations in economic and logistical terms and have only minor impacts. The smartphone has emerged as a promising tool to overcome these challenges, as it can host persuasion strategies through mobility apps. Simultaneously, Mobility-as-a-Service (MaaS) schemes could open up new possibilities for addressing both sustainability goals and the needs of urban travelers. This paper carries out a literature review to identify the key elements of mobility apps that foster more sustainable travelers’ choices. The findings show that some persuasive strategies such as eco-feedback, rewards or social challenges are effective because they are well received by users. From the users’ point of view, the perceived barriers (e.g., usability, privacy) relate negatively to app adoption, and it is considered useful to include functional needs such as real-time information (e.g., to avoid congestion), cost savings (e.g., customized multimodal packages), comfort (e.g., crowding on public transport) or health (e.g., calories burned). We have found that a proper design of multimodal travel packages based on (i) financial incentives and (ii) environmental awareness, could help increase public transport patronage and reduce private car use.


    Access

    Download


    Export, share and cite



    Title :

    Key Elements of Mobility Apps for Improving Urban Travel Patterns: A Literature Review


    Contributors:


    Publication date :

    2022




    Type of media :

    Article (Journal)


    Type of material :

    Electronic Resource


    Language :

    Unknown




    Disabled travel and urban environment: A literature review

    Shen, Xiaoming / Zheng, Siqi / Wang, Rui et al. | Elsevier | 2022


    Housewives' mobility and travel patterns

    Pickup, Laurie | SLUB | 1981



    Changing patterns of urban travel

    Webster, F. V. / Bly, P. H. / Johnston, R. H. et al. | Taylor & Francis Verlag | 1986


    Changing patterns of urban travel

    The European Conference of Ministers of Transport / European Conference of Ministers of Transport / OECD | SLUB | 1985