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    Title :

    Advertising to children on TV : content, impact, and regulation


    Contributors:

    Publication date :

    2005


    Size :

    IX, 209 S.


    Remarks:

    24cm
    Includes bibliographical references (p. 171-195) and indexes.



    Type of media :

    Report


    Type of material :

    Print


    Language :

    English



    Classification :

    DDC:    302.2345083 / 302.23/45/083
    RVK:    AP 35580 / AP 17520 / AP 37740
    BKL:    71.35 Kindersoziologie, Jugendsoziologie / 85.40 Marketing / 05.36 Fernsehen / 77.93 Angewandte Psychologie
    Local classification FBW:    oek 7993



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