The chapter discusses the issues in point of sales, the customer dimension, and the service dimension. The chapter argues that it is imperative for luxury companies to manage their point of sales with a knowledgeable and efficient sales force who are trained to go the extra mile to provide their clientele customer delight.
Services: The Point of Sale
The Road to Luxury ; 265-284
2015-02-02
20 pages
Aufsatz/Kapitel (Buch)
Elektronische Ressource
Englisch
Wirkungen interaktiver Medien am Point of Sale
IuD Bahn | 1996
|Classified - Aircraft for sale, services, courses and tuition
Online Contents | 2000