Analyzing the nature of competitive interaction among multinational firms in the tire industry, it is found that the histories of the interactions between particular rivals matter. The decision to enter a new foreign market in the era of global consolidation is related to the identities of rivals in the market, characteristics of the firm and the market, and the extent of past competitive interactions with the international pioneering firm. Results suggest that, in an oligopolistic environment, aspects of multimarket competition are important to foreign direct investment decisions.
Past interactions and new foreign direct investment location decisions. Firm-specific analysis in the global tire industry
Management International Review - MIR ; 49 , 5 ; 641-669
2009
29 Seiten, 6 Tabellen, 42 Quellen
Aufsatz (Zeitschrift)
Englisch
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