Abstract After explaining the motivation and presenting related experiences, an extended Usage-Centered Design approach that integrates standardized process activities from User-Centered Design approach (defined in ISO 9241-210) and uses cultural models is suggested and simultaneously it is also adapted to ASPICE Standard so that the approach is suitable for the design of intercultural user interfaces/experiences in the automotive context. This agile oriented approach makes it possible to track and trace both the culture specific requirements and the design decisions for internationalized HCI in order to produce adequate cultural interaction experiences for users of automotive user interfaces in the car.


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