Abstract While research on electric vehicle adoption has largely focused on total costs of ownership and driving range of electric vehicles, it is a point of interest to determine the relative influence of these factors on purchase intention. Results of a scenario-based experiment reveal that either the price or the range have to be elevated to the level of conventional cars in order to achieve a similar level of purchase intention. Moreover, the impact of the suitability of particular vehicles in terms of total costs of ownership, image and mobility-business-model fit on purchase intention have been investigated. Besides the importance of total costs of ownership and mobility-business-model fit, the image of cars plays an important role in fleet decision making.
Determining Relevant Factors in Purchasing Electric Vehicles for Fleets
2018-01-01
13 pages
Aufsatz/Kapitel (Buch)
Elektronische Ressource
Englisch
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