Highlights A quality-signaling game is modeled to study firm’s pricing issue over two periods. Social learning and imitation effect are considered to reflect consumer behavior. Both the firm and consumers benefit from imitation effect. Preannounced pricing is always beneficial to the firm regardless of its type. Consumers always benefit from dynamic pricing.

    Abstract We consider a firm producing and selling experience products over two periods with private quality information. Consumers strategically decide their purchasing timing driven by the imitation effect, and the firm chooses pricing policy (dynamic or preannounced) and equilibrium type (separating or pooling, through which true quality information is revealed). Results imply that the firm prefers preannounced pricing but consumers prefer dynamic pricing. Under both pricing schemes, the first-period price decreases but the second-period price increases with the imitation effect. A pooling-pooling equilibrium is always preferred, unless the firm is farsighted and the imitation effect is weak under dynamic pricing.


    Zugriff

    Zugriff prüfen

    Verfügbarkeit in meiner Bibliothek prüfen

    Bestellung bei Subito €


    Exportieren, teilen und zitieren



    Titel :

    Strategic pricing under quality signaling and imitation behaviors in supply chains


    Beteiligte:
    Zhang, Qiao (Autor:in) / Zaccour, Georges (Autor:in) / Zhang, Jianxiong (Autor:in) / Tang, Wansheng (Autor:in)


    Erscheinungsdatum :

    2020-08-26




    Medientyp :

    Aufsatz (Zeitschrift)


    Format :

    Elektronische Ressource


    Sprache :

    Englisch






    On the evolution of behaviors through embodied imitation

    Erbaş, Mehmet D. / Bull, Larry / Winfield, Alan F. T. | BASE | 2015

    Freier Zugriff

    Short Sea Shipping in Supply Chains. A Strategic Assessment

    Morales-Fusco, P. / Saurí, S. / De Melo, G. | Taylor & Francis Verlag | 2013


    Short Sea Shipping in Supply Chains. A Strategic Assessment

    Morales-Fusco, P. | Online Contents | 2013