The focus of this chapter was on the mid-incidence space tourism strategic communication tactics identified in the present study. These tactics were not observed as frequently as the typical tactics, which were discussed in the previous chapter. The forty-seven tactics in this category were observed on average just under ten times apiece. These tactics were explained and exemplified in the commercial space context.


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    A Quantitative Description of Space Tourism Public Relations Tactics

    Gibson, Dirk / Warin, Rebecca / Roybal, Tabatha et al. | AIAA | 2007


    A Quantitative Description of Space Tourism Public Relations Tactics AIAA Paper

    Gibson, D. / Warin, R. / Roybal, T. et al. | British Library Conference Proceedings | 2007



    DIVERSIONARY TACTICS

    Online Contents | 1997


    Space tourism

    Fawkes, Steven | Online Contents | 2005