Predicting Vacation Activity Preferences on the Basis of Value-System Segmentation
Marketing Research Theory and Methodology and the Tourism Industry: A Nontechnical Discussion
The Performance Trade-off Between Experience and Motivation: Its Impact on Travel Service Selling
Using Inferential Evidence to Determine Likely Reaction to a Price Increase at a Festival
The Environmental Impacts of Tourism--Whose Responsibility Is It Anyway? The Case Study of Mykonos
Traveler Use of Visitor Information Centers: Implications for Development in Illinois