Abstract While the sales conference can be a major, occasional or annual means of communicating with sales people, contests and incentives can be frequent and continuous forms of communication. They are also 100% participatory, and they are linked to control of the sales force and to the achievement of sales targets.
Sales Contests and Incentives
Modern Marketing Communications ; 75-78
1990-01-01
4 pages
Aufsatz/Kapitel (Buch)
Elektronische Ressource
Englisch
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